PROJECT
Startup Simplm
Developing a brand identity.
Designing an intuitive and engaging website that provides essential information for software publishers looking for a license management solution. It also includes the creation of a user interface for a web-based platform, specifically made to streamline licensing processes.
Creating a user-friendly and efficient interface that simplifies the application, issuance, and tracking of licenses for both administrators and end-users.
CLIENT
Simplm is a License Management Platform,
to control the licenses sold by software publishers.
Role
UI/UX designer
Scope
Brand identity, web design, UI/UX design
Tools
Adobe XD, Photoshop, Illustrator, Miro
YEAR
2023
Branding and Color Scheme
The platform aims to simplify the process of managing software licenses for businesses of all sizes. It's crucial that the platform instills a sense of security, efficiency, and user-friendliness.
Simplm Logo
A clean, modern logo with a stylized "S" icon, employing a blue palette ensuring versatility and memorability for a license management portal.
Simplm Web Site
The Simplm website features a sleek, design with a user-friendly interface, emphasizing clear navigation and engaging visuals for optimal user experience.
Help and Support
Simplm's help and support web pages offer FAQs, contact options, and a meeting scheduler to assist users with service-related queries and issues. To enhance user support a digital user guide is planned to create.
Fluide intuitive navigation
The Simplm website showcases intuitive navigation with a clear menu, detailed dropdowns, and a visual layout for easy access to license management features.
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Mobile Web Site Edition
The mobile web site version of SimplM, designed for on-the-go accessibility. Responsive design to ensure the site is accessible and functional across a variety of mobile devices and screen sizes.
1
Information Architecture
Design the structure and organization of the product’s content and features to ensure it's logical, intuitive, and navigable.
1
1
Wireframing
Outline the basic structure of each page or screen, focusing on the placement of elements and functionality.
2
1
Prototyping
Interactive prototypes that simulate the final product, allowing for testing and validation of design concepts.
3
1
Usability Testing
Tests with actual users to identify usability issues, gather feedback, and validate the effectiveness of design solutions.
4
1
Visual Design Development
Craft the look and feel of the product, including color schemes, typography, and design elements that align with brand identity.
5
1
UI Web Site
Prototyping
Create prototypes that closely present the final visual design and interactions of the product.
6
1
Interaction Design
Design interactive elements, such as buttons, icons, and transitions, focusing on how the user will interact with the product.
7
1
Responsive Design
Ensure the design works well across various devices and screen sizes, providing a seamless experience whether on desktop, tablet, or mobile.
8
1
Graphic Creation
Produce all the graphical elements used in the product, from icons and buttons to images.
9
1
Brand Integration
Incorporate the brand’s visual identity consistently throughout the product to reinforce brand recognition and cohesion.
10
1
Design and Documentation
Create documentation for each component, including its usage guidelines, variations, and implementation details.
11
1
Implementation Support
Work closely with developers to ensure the design is implemented as intended, providing assets and guidance as needed.
12
License Management Portal UI/UX Design
The focus for the License Management Portal was to deliver an intuitive, efficient, and aesthetically pleasing user experience.
Color scheme
The use of blue hues aligns well with the tech and software industry, commonly associated with professionalism, trust, and security.
Simplisity
The design is clean and straightforward, which makes it easily recognizable and memorable. Legible at various sizes.
Uniqueness
The stylized “S” in the graphic part of the logo creates a unique visual element that can stand alone as a brand icon, and can be used for branding purposes.
Typography
"All Round Gothic" is a contemporary sans-serif typeface with clean lines ensures high readability and scalability. It makes the logo stand out and maintaining a refined look.